January 2021 New Menu Items See Fried Chicken Taking Center Stage
The first month of the year has passed and the January 2021 New Menu Items prove that comfort foods are still thriving.
In fact, fried chicken is clearly the favorite for the new year. Whether it’s sweet or spicy, the crispy, savory nature of “fricken” (fried + chicken) continues to drive consumers wild.
Let’s take a look at what was released in January.
January 2021 New Menu Items
Boston Market continues their innovation run with a new Nashville-Style Hot Crispy Chicken Sandwich. It’s a breaded and fried chicken breast with smoky hot sauce, pickles, and ranch dressing on a buttery brioche bun. Nashville Hot is getting more popular every month and is something that should be on your flavor radar.
The Habit Burger Grill
The burger bosses at Habit Burger are shaking their tailfeathers with their new double-breaded Crispy Chicken Bites. Served with smoky barbecue sauce, these fried chicken breast nuggets feature “cridges” — extra pieces of fried batter for added texture. More texture equals more surface area for sauce, and that’s always a good thing.
Teriyaki Madness is hitting the sweet+heat trend with their brand new “Mad Sauce.” It’s a craveable sauce that starts sweet on the palate but then becomes spicy over time. It’s available for no extra charge on entrées and also available as a dipping sauce. We suggest putting it on your entrée and requesting a little more for dipping.
Zaxby’s is throwing a curveball in their southern lineup with their new General Tso’s Boneless Wings. The meal features boneless wings in sweet plus heat General Tso’s sauce with ranch dressing, crinkle cut fries, Texas toast, and a 22-ounce beverage. It’s an east/south fusion guaranteed to make your mouth water.
It’s Pretty Clear
Fried chicken is going to be a steady part of 2021 menu trends. What better way to mix it up and keep customers excited than with flavorful sauces? Whether drenched or dipped, you can’t go wrong.