Breakfast is Back!
Really, global breakfast? Breakfast is the most important meal of the day. At least that’s what our mom always told us, right? Who’s to know if it really is the most important, but thanks to the rise is global flavor trends, it just might be the most delicious.
Datassential reports that breakfast currently ranks in the 94th percentile for future growth. This means that breakfast is predicted to beat out 94% of all other foods, beverages, and ingredients over the next 4 years. This illustrates a great opportunity to capitalize on the love of breakfast in conjunction with the rise in global flavors.
Many restaurants have already jumped on this hype train. At Rooh Progressive Indian Restaurant in San Francisco, you can find a bevy of unique Indian/American mashups on their brunch menu. The Masala omelet frittata, for example, is made with a creamy masala sauce, red chili paste, and house made cilantro oil. The Kashmiri duck kulcha (a type of Indian flatbread) combines savory duck and bacon with a savory chili chutney sweetened with apricot.
Modern Mexican fare has moved beyond the classic breakfast burrito. In Austin, TX, the land of the breakfast taco, Manuel’s Regional Mexican Cooking offers a brunch specialty called Torta de Papa. These are potato and corn masa cakes stuffed with black beans, venison chorizo, and smothered with a roasted pasilla chile sauce. The specific call-out to pasilla chiles also aligns with the Specifically Spicy trend we discussed in the New Hot Sauces blog.
You could also go all in on the Sopa Con Huevo Estrellado. This is a grilled masa boat filled with black bean paste, an over easy egg, queso fresco, and a smoky chile de arbol sauce.
Peruvian food continues to hold strong interest nationwide as well. At Llama in Brooklyn, you can grab one heck of a unique brunch. The Tacu Tacu plate is made with fresh pork sausage, a fried egg, creamy avocado, and a dousing of spicy adobo sauce.
On the Asian side of things, you can try the Japanese style breakfast bento box at The Lobster Club in New York City. It combines a shiitake scramble with rice, savory miso soup, and a strip of teriyaki glazed salmon.
And don’t forget about shakshuka. This stewed pepper, tomato, and onion dish seasoned with harissa is quickly becoming a staple menu item across the U.S. Just check out Denver based Olive & Finch. Their shakshuka served in a mini cast-iron skillet is driving both excitement and sales within the local community.
Beat the Competition
And yes, that is an egg pun. But seriously, with the projected popularity of breakfast, be sure to set yourself apart from competitors with unique, global breakfast offerings. This is much easier than it seems with the use of flavorful sauces like harissa, gochujang, and Indian red curry. A simple way to take your breakfast global!